Overview
Telemarketers telephone existing and prospective customers to promote goods and services, and obtain sales and arrange sales visits.
Day-to-day
- working from scripts and lists of contacts to promote goods and services by telephone
- creating interest in goods and services, and seeking a sale or agreement to see sales representatives
- arranging processing and despatch of goods and services, information kits and brochures to customers
- arranging appointments for sales representatives
- recording notes for follow-up action and updating marketing databases to reflect changes to the status of each customer
- reporting competitor activities and issues raised by contacts for attention by managers
- maintaining statistics of calls made and successes achieved
- submitting periodic reports on telemarketing activities and results
- may work in a call centre.
Considerations
- Stressful
To become a Telemarketer
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You can work as a Telemarketer without formal qualifications. Some on the job training may be provided. A certificate II or III in customer engagement might be helpful.
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